Blue Ginger is an independent ladies boutique based in West Yorkshire.
Louise and her team pride themselves on bringing honest fashion and styling advice, whether you are shopping for an event or looking for a new holiday wardrobe we love to help.
‘We love to seeing our ladies faces when they step out of their comfort zone and try a new style and often surprise themselves’
Where it began
Hi I’m Louise the owner of Blue Ginger I opened my first shop in 2008, after studying textiles at university I loved the idea of selling my own clothes and jewellery. I started selling mainly handmade jewellery and clothing also sourcing items from overseas. I was always on the hunt for unusual items, something a little different. For a short time I set up jewellery making and textile classes. Something I would love to do again!
As the business grew I found I didn’t have the time to make as much as I would like for the shop so decided to start sourcing clothing to buy. I wanted to find affordable fashion for women all ages, shapes and sizes.
In 2012 I took on a larger shop in the same arcade and added to the Blue Ginger Family, all who have the same passion for styling.
We stock mainly free size clothing 8-24, a mixture of casual styles, unusual prints using different accessories to compliment the look. Our styles are ageless.
In 2020 the pandemic hit and the boutique had to close its doors, feeling unsure of how things would go we had to adapt and change to keep going. We took the plunge and launched the website in July 2020.
During lockdown we have built up a large social media following. Every week we showcase new stock on our Facebook lives and have a great community of ladies in our VIP group.
Our Customers have said they often find it difficult shopping online and find it frustrating to know what size to buy. We have tried a way of showcasing stock so they can see the clothes as if they were in the boutique itself, giving them the same experience also helping them to show how things looks.
We are excited for the future plans for the boutique. We are looking forward to getting back hosting fashions again and growing our online community of BG Ladies, bringing you more fabulous fashion.